On 11 July 2018, the Group was officially renamed Absa Group Limited and now trades on the JSE under the share code ABG.
As outlined in this 2017 Integrated Report (released on 29 March 2018), the name change serves to mark the start of a new era for the Group as a standalone African financial services group.
The new Absa brand design is an expression of the Group’s new purpose — bringing possibility to life – and our strategic direction, which commits us to growing in Africa.
The rollout of the new Absa brand in South Africa will be completed in 2019, and in our Rest of Africa businesses by end 2020 (subject to regulatory approvals in those countries).
Our next report, the 2018 Absa Group integrated report, will be released at the end of March 2019.
For further information about Absa Group Limited, please visit www.absa.africa